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Do Small Websites Need a CMS?

Do Small Websites Need a CMS?

So you are getting ready to launch a Website to promote your business and your Web developer is recommending that you use a content management system (CMS) to manage the… Read more »

Google Search Algorithm Updates-What’s New

Google Search Algorithm Updates-What’s New

If you’ve got a Website or any type of Web presence, search engine rankings should be important to you. Last week Google made some dramatic changes to their search algorithm… Read more »

Celebrate a Holiday – It’s Good for Business

Celebrate a Holiday – It’s Good for Business

…come up with cleaver ways to engage your audience, pair your brand with the festivities, and present an opportunity to convert your audience to customers.

Yahoo! Embraces the Power of Facebook and Google

Yahoo! Embraces the Power of Facebook and Google

After much testing Yahoo! made a bold move last week to allow all users to log into their accounts with their Facebook or Google IDs.

New Year’s Resolutions For Small Businesses

New Year’s Resolutions For Small Businesses

Mobile marketing is the next frontier for engaging your clients. In order to understand how your customers are using mobile phones, you need to become a user. Get a smart phone, socialize your Website and form partnerships in 2011…

Top 10 Interactive Marketing Articles for 2010

Top 10 Interactive Marketing Articles for 2010

2010 was a great year for us – we thoroughly enjoyed sharing the many interactive marketing ideas we published on this Website and elsewhere. Many of our articles were based… Read more »

Non-profit fundraising – from email to donation form

Non-profit fundraising – from email to donation form

Four great take-aways for anyone using email to get visitors to give through online donation forms..

Best Billboard? Yahoo! Mail Homepage

Best Billboard? Yahoo! Mail Homepage

I’m expecting Yahoo!’s bold move to inspire other Web sites to create similar placement opportunities for advertisers. Log-in pages will never be the same again!

When your Company Name is Your Top Keyword

When your Company Name is Your Top Keyword

The fact is, sometimes your company name is the number one (or two, or eight) keyword driving traffic to your Website. Does this mean your keyword strategy is a failure? Absolutely not.

How  Much Time Should Visitors Spend on Your Website?

How Much Time Should Visitors Spend on Your Website?

Rather than worry about how much time people are spending on your Website, here are two questions you should be answering:

1. Are you giving the people what they want in the time they have?
If you think 2 minutes is not “enough time”, get a stop watch and sit quietly while the minutes tick away. I guarantee you’ll get up from your chair with a definition of ‘forever’… READ MORE @ http://www.marooninteractive.com

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An Interactive Marketing Technology Blog by Suzette Gardner.