List/Grid Tag Archives: innovation

Searching for Steve Jobs’ Inspiration

Searching for Steve Jobs’ Inspiration

Steve Jobs, the late chief executive officer and co-founder of Apple Computer and of Pixar Animation Studios, left an amazing legacy that has impacted the lives of many across the… Read more »

Facebook Copies Twitter’s Real-Time Stream

Facebook Copies Twitter’s Real-Time Stream

Facebook may be the worlds largest social network, but the platform still needs great ideas to stay competitive . So where are they finding those ideas? Just about everywhere, including… Read more »

Face Recognition Software; From Creepy to Facebook

Face Recognition Software; From Creepy to Facebook

How Facebook used the rules of customer engagement to get users to embrace technology once regarded as creepy. If you upload a series of photos to your Facebook profile, you’ll… Read more »

How Realtime Tech Can Highlight and Fix Biz Failures; Bikeshare review

How Realtime Tech Can Highlight and Fix Biz Failures; Bikeshare review

One company that’s falling down on the job of using negative sentiments to improve its service is Capital Bikeshare in Washington DC. Subscribers to Capital Bikeshare’s service have access to… Read more »

What Microsoft Thinks of the iPad

What Microsoft Thinks of the iPad

Starting today, the iPad 2 is finally available at an Apple store near you. The revamped device is 33% thinner, 15% lighter, and outfitted with HD cameras, improved battery life… Read more »

Yahoo! Embraces the Power of Facebook and Google

Yahoo! Embraces the Power of Facebook and Google

After much testing Yahoo! made a bold move last week to allow all users to log into their accounts with their Facebook or Google IDs.

Google – Teaching Parents Tech (for Product Awareness)

Google – Teaching Parents Tech (for Product Awareness)

“Teach Parents Tech” developers have successfully built a platform that utilizes email and Web-based videos to inform and educate. Not only does Google build product awareness, they also have the opportunity to learn about their customers’ technology strengths and weaknesses

Location-Based Mobile Ads – Advertising’s Next Cash Cow

Location-Based Mobile Ads – Advertising’s Next Cash Cow

If you haven’t considered a mobile based advertising campaign for your business, perhaps these numbers will get you started. The latest BIA/Kelsey U.S. Mobile Ad Revenue Forecast (2009-2014) is predicting that mobile ad revenues will grow from $491 million in 2009 to a whopping $2.9 billion in 2014 – that’s right!

Event Ticket Sales Made Easier with Mobile App

Event Ticket Sales Made Easier with Mobile App

Social commerce company Eventbrite recently rolled out a key improvement to their iPhone application “Easy Entry” that should put the company leagues ahead of the competition – event organizers using… Read more »

The Press Release is Dead

The Press Release is Dead

When was the last time you read a press release? Unless you wrote it, your answer is most likely “never”. Five years ago press releases were necessary for industry analysts, stakeholders and journalists to get wind of what organizations were up to. Today, few writers are grabbing press releases from fax machines or Web sites to craft headline stories for print media.

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An Interactive Marketing Technology Blog by Suzette Gardner.