List/Grid Tag Archives: press
Crisis Management – BlackBerry Turned to Social Media
If you use a BlackBerry smart phone, you were probably irritated by the global failure of their data network (that lasted almost a week). Affected BlackBerry users experienced slow-to-no data…
Say goodbye to e-blasts and hello to engagement
If you are sending “e-blasts” to your customers or supporters – please, stop doing it now. This outdated style of email marketing has the same results as fax broadcasts of…
Top 10 Interactive Marketing Articles for 2010
2010 was a great year for us – we thoroughly enjoyed sharing the many interactive marketing ideas we published on this Website and elsewhere. Many of our articles were based…
The Press Release is Dead
When was the last time you read a press release? Unless you wrote it, your answer is most likely “never”. Five years ago press releases were necessary for industry analysts, stakeholders and journalists to get wind of what organizations were up to. Today, few writers are grabbing press releases from fax machines or Web sites to craft headline stories for print media.
Recent Comments