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Online Donations – What to Expect

Online Donations – What to Expect

If you run a non-profit organization, by this time of year you should be shoulder-deep in soliciting donations to keep your projects going – if not, there is still time!… Read more »

How to Use Twitter to Promote Events

How to Use Twitter to Promote Events

Over 200 million folks use Twitter to keep up with brands, each other, snark, and a wide range of topics. Twitter is also great for promoting – and organizing events… Read more »

Google+ Ready for Business Profiles

Google+ Ready for Business Profiles

Google is finally inviting businesses and organizations to set up profiles in their Google+ social network! First adopters can choose to set up a business profile in one of five… Read more »

Facebook Copies Twitter’s Real-Time Stream

Facebook Copies Twitter’s Real-Time Stream

Facebook may be the worlds largest social network, but the platform still needs great ideas to stay competitive . So where are they finding those ideas? Just about everywhere, including… Read more »

Say goodbye to e-blasts and hello to engagement

Say goodbye to e-blasts and hello to engagement

If you are sending “e-blasts” to your customers or supporters – please, stop doing it now. This outdated style of email marketing has the same results as fax broadcasts of… Read more »

Face Recognition Software; From Creepy to Facebook

Face Recognition Software; From Creepy to Facebook

How Facebook used the rules of customer engagement to get users to embrace technology once regarded as creepy. If you upload a series of photos to your Facebook profile, you’ll… Read more »

How Realtime Tech Can Highlight and Fix Biz Failures; Bikeshare review

How Realtime Tech Can Highlight and Fix Biz Failures; Bikeshare review

One company that’s falling down on the job of using negative sentiments to improve its service is Capital Bikeshare in Washington DC. Subscribers to Capital Bikeshare’s service have access to… Read more »

Google Search Algorithm Updates-What’s New

Google Search Algorithm Updates-What’s New

If you’ve got a Website or any type of Web presence, search engine rankings should be important to you. Last week Google made some dramatic changes to their search algorithm… Read more »

Celebrate a Holiday – It’s Good for Business

Celebrate a Holiday – It’s Good for Business

…come up with cleaver ways to engage your audience, pair your brand with the festivities, and present an opportunity to convert your audience to customers.

What Sucks About Facebook’s Page Design Updates

What Sucks About Facebook’s Page Design Updates

Come March 2011 your page will have an ‘updated’ layout. Some of the updates are a headache. Here are three potential hitches and what you can do about them..

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An Interactive Marketing Technology Blog by Suzette Gardner.