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Location-Based Mobile Ads – Advertising’s Next Cash Cow

Location-Based Mobile Ads – Advertising’s Next Cash Cow

If you haven’t considered a mobile based advertising campaign for your business, perhaps these numbers will get you started. The latest BIA/Kelsey U.S. Mobile Ad Revenue Forecast (2009-2014) is predicting that mobile ad revenues will grow from $491 million in 2009 to a whopping $2.9 billion in 2014 – that’s right!

Event Ticket Sales Made Easier with Mobile App

Event Ticket Sales Made Easier with Mobile App

Social commerce company Eventbrite recently rolled out a key improvement to their iPhone application “Easy Entry” that should put the company leagues ahead of the competition – event organizers using… Read more »

Is mobile phone jailbreaking good for business?

Is mobile phone jailbreaking good for business?

So what is jailbreaking? Is jailbreaking good news for businesses and non-profits? Businesses and non-profits can now create applications that better engage customers and supporters without Apple’s approval for example…

Facebook closing Gift Shop – but not for entrepreneurs

Facebook closing Gift Shop – but not for entrepreneurs

Facebook has announced that they will close their Gift Shop on August 1st. But their exit will not end party for others. Over the years the company took two innovative steps worth copying to keep the cash coming in through this product

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An Interactive Marketing Technology Blog by Suzette Gardner.